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Products for productivity – but be strategic. Optimise

The rise of product layers such as Qubit and the like are a huge boon to those who've been toying with the idea of implementing multivariate testing.

Written by Kieran on 17th December in Conversion optimisation, Experience Design, Optimisation, Personalisation, Rapid Prototyping, Strategy it has No Comments

Written by Kieran on 17th December in Conversion optimisation, Experience Design, Optimisation, Personalisation, Rapid Prototyping, Strategy it has No Comments

I’ve made reference in the past to tech’ often – weirdly, being an inhibitor of progress, at least in the world of ecommerce where proprietary platforms rule the roost and the costs of implementation prohibit rapid/volume testing. Or at least they did… The rise of product layers such as Qubit and the like are a Read the full article…

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