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Training with JOYLAB based on our best practice guide for Econsultancy

Written by Kieran on 2nd February in Innovation, Lab Culture, Omnichannel, Optimisation, R&D, Rapid Prototyping, UX it has No Comments

Written by Kieran on 2nd February in Innovation, Lab Culture, Omnichannel, Optimisation, R&D, Rapid Prototyping, UX it has No Comments

After authoring the best practice guide for Econsultancy: Innovation through Rapid R&D – How to run your own in-house LAB, we’ve been busy responding to requests from brands like EE, Clarks & the BBC to help implement our methodology in-house. Feedback from clients has been great, so much so that we’ve been asked to deliver Read the full article…

Products for productivity – but be strategic. Optimise

The rise of product layers such as Qubit and the like are a huge boon to those who've been toying with the idea of implementing multivariate testing.

Written by Kieran on 17th December in Conversion optimisation, Experience Design, Optimisation, Personalisation, Rapid Prototyping, Strategy it has No Comments

Written by Kieran on 17th December in Conversion optimisation, Experience Design, Optimisation, Personalisation, Rapid Prototyping, Strategy it has No Comments

I’ve made reference in the past to tech’ often – weirdly, being an inhibitor of progress, at least in the world of ecommerce where proprietary platforms rule the roost and the costs of implementation prohibit rapid/volume testing. Or at least they did… The rise of product layers such as Qubit and the like are a Read the full article…

Testing testing – you hearing this? You’d be a fool not to listen

There's no argument for not user testing and appraising your site continually to provide an optimal customer experience.

Written by Kieran on 19th August in Conversion optimisation, Multichannel, Optimisation, R&D, Rapid Prototyping, Research, Testing it has No Comments

Written by Kieran on 19th August in Conversion optimisation, Multichannel, Optimisation, R&D, Rapid Prototyping, Research, Testing it has No Comments

You’d be fool not to employ user testing – continually appraising your site to provide an optimal customer experience. Great product discovery and seamless omnichannel fulfilment are now perceived as an expectation rather than a benefit in retail. You need to know your customers and how they want to interact with your brand. You need to test. Read the full article…

Omnichannel Dave – how can you help him make the right decisions?

High street consumers aren't monkeys. But they are solar-powered.

Written by Kieran on 24th July in Conversion optimisation, Mobile, Omnichannel, Optimisation, Personalisation it has No Comments

Written by Kieran on 24th July in Conversion optimisation, Mobile, Omnichannel, Optimisation, Personalisation it has No Comments

There’s a small monkey on a swing that sits on my window sill. It makes me sad when I get up in the mornings and he’s not swinging because it means the sun isn’t shining. The little monkey (call him Dave), is solar-powered. Throughout Christmas 2013 and into January, bad weather blighted high street retail Read the full article…

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Omnichannel Dave - how can you help him make the right decisions?

So many fish in the sea - personalisation



Contact us for more information:

hello@joylab.co.uk