Joylab - Digital Product & Service Innovation JOYLAB - Public service design
Joylab
Joylab

Design for public services

We help policy teams create public services through user-centred design, data science and agile delivery.

About us

  • Tackling wicked problems

    We specialise in helping governments, charities and NGOs tackle wicked problem spaces.

  • Innovation

    We do ideation, insight, rapid prototyping, data analysis & technical discovery. We also set up & run in-house innovation labs.


  • Service Design

    We believe effective public services should meet user needs, make policy real and save time and money.


  • Optimisation

    We’re specialists at optimising key user journeys so services can be iterated at every touchpoint.


  • Research

    Better data for better decisions. From ethnographic research to in depth data analysis for real-world user insights.


Innovation Labs

  • In-house labs
  • Ideation & CX concepting
  • Co-creation workshops
  • Customer insight
  • Data analysis
  • Technical discovery
  • Training

Experience Design

  • Digital product design
  • Service design
  • Cross channel experience design
  • UX
  • UI
  • Rapid prototyping
  • Creative concepting

Optimisation

  • Conversion rate optimisation
  • A/B testing
  • Multivariate testing
  • Data analysis
  • Heuristic analysis
  • Testing & personalisation product selection

Research

  • Data Analysis
  • Heuristics analysis
  • Remote user testing
  • Lab based user testing
  • A/B testing
  • Multivariate testing
  • Ethnographic research & 'live' user testing
  • Competitor benchmarking
  • Customer Surveys

Clients

HM GOVERNMENT

Digital Transformation

HM GOVERNMENT

HM GOVERNMENT

Digital Transformation

Joylab is overseeing the service and interaction design on 3 big ‘green button’ services: Research & Innovation Funding (BEIS), Digital Apprenticeships (Education) and Import/Export Licensing (International Trade). In addition we’re building in-house digital capability through skills transfer to civil servants.


Contact us for more information:

+44 (0) 203 086 8229

hello@joylab.co.uk

AMNESTY

Innovation Labs

AMNESTY

AMNESTY

Innovation Labs

We helped ideate two important new services for Amnesty International: PANIC BUTTON allows activists to be traced in the event of capture or kidnap, while AMLEA allows activists stay in contact securely and untraceably using the Tor network.


Contact us for more information:

+44 (0) 203 086 8229

hello@joylab.co.uk

NESTA

Product R&D
Torf screen image

NESTA

Torf screen image

NESTA

Product R&D

Joylab partnered with National Theatre Wales and NoFit State to create a new digital product for the cultural sector, with seed funding from NESTA. The product has been live user tested at a series of high-profile arts events and is currently in private Beta - find out more at www.torf.co.uk


Contact us for more information:

+44 (0) 203 086 8229

hello@joylab.co.uk

TIMBERLAND

UX & Design

TIMBERLAND

TIMBERLAND

UX & Design

Retained design & UX consultancy on Timberland's european product marketing campaigns, with localisation across 7 territories.


Contact us for more information:

+44 (0) 203 086 8229

hello@joylab.co.uk

JOHNSON & JOHNSON

Innovation Labs

JOHNSON & JOHNSON

JOHNSON & JOHNSON

Innovation Labs

Johnson & Johnson commissioned Joylab to lead the agile development of a new digital service to power it’s winter brands campaign delivery. Working alongside J&J’s product marketing team and their above-the-line agency JWT, we led rapid omnichannel prototyping of the service with SMS, in-store and online touchpoints.


Contact us for more information:

+44 (0) 203 086 8229

hello@joylab.co.uk

38 DEGREES

Service Design

38 DEGREES

38 DEGREES

Service Design

We worked with 38 Degrees to redesign the digital campaign platforms used by their 2 million+ membership. Working in a succession of Agile sprints we focused on dramatically improving the conversion across both mobile and desktop journeys.


Contact us for more information:

+44 (0) 203 086 8229

hello@joylab.co.uk


Contact us for more information:

+44 (0) 203 086 8229

hello@joylab.co.uk


Contact us for more information:

+44 (0) 203 086 8229

hello@joylab.co.uk


Contact us for more information:

+44 (0) 203 086 8229

hello@joylab.co.uk


Contact us for more information:

+44 (0) 203 086 8229

hello@joylab.co.uk


Contact us for more information:

+44 (0) 203 086 8229

hello@joylab.co.uk


Contact us for more information:

+44 (0) 203 086 8229

hello@joylab.co.uk

Blog

All blog articles

Contact

+44 (0) 203 086 8229

27 Monck Street
London
SW1P 2AR

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